• Michelle Berman's picture
    Michelle Berman on September 13, 2014

    The move to the digital age has create waves of change for media companies. From the explosion of devices to social distribution, broadcasters are navigating through a sea of new and unfamiliar trends. Taking a deeper look, one trend stands out as the accelerator of this digital transition, and that is the unprecedented pace at which consumers have changed their behavior and expectations around viewing premium video content. Read More →

  • Michelle Berman's picture
    Michelle Berman on September 11, 2014

    We have been long-time believers in the power of video, and as consumers become more and more tech savvy, it’s increasingly important for marketers to understand the influence of video in the marketing mix. To better illustrate how consumers feel about video, we embarked on a research study that questioned 2,000 consumers globally. Read More →

  • Michelle Berman's picture
    Michelle Berman on September 11, 2014

    Today at the annual IBC conference, we are excited to announce the launch of our newest product, Perform, a high performance service for creating and managing video player experiences that redefines video playback across devices. A groundbreaking innovation, Perform enables video publishers to improve their speed to market and create high-quality, immersive video experiences across devices. Read More →

  • Mark Blair's picture
    Mark Blair on September 10, 2014

    Game consoles aren’t just for gaming anymore. In fact, game consoles have seen tremendous growth and consumer adoption for streaming video over the years. According to Business Insider, streaming-capable video game consoles account for 54% of the global installed base of TV streaming devices worldwide. Read More →

  • Michelle Berman's picture
    Michelle Berman on September 8, 2014

    Content is king, but where would the king be if he couldn't reach his royal subjects? We’ve all been exposed to the importance of content in today’s world, but as this trend evolves and content becomes more refined, content delivery systems need to keep pace. Creating great content is only the first step; if your content isn't being delivered effectively, then your message is falling on deaf ears. Read More →

  • Steve Rotter's picture
    Steve Rotter on September 5, 2014

    It’s that exciting time of year when thousands of marketers from around the world make their annual migration to Cleveland, Ohio for Content Marketing World. The single largest (and fastest growing) content marketing event on the planet with some of the most prestigious, thought leaders in the world of marketing. Just glancing at the list of some of the companies speaking at the event, it reminds me of what a privilege it is to see so many of our customers represented from great brands like EMC, Ford and Motorola, just to name a few. It’s simply impressive. Read More →

  • AJ McGowan's picture
    AJ McGowan on September 4, 2014

    This article was originally published on TechRadar Pro. Between cord-cutting, DVR, and streaming video, it’s harder than ever for advertisers to reach their intended audiences. Not only is the number of cord-cutters rising, but so is the percentage of consumers who have never subscribed to Pay-TV services in their lives. And for the first time, more Americans subscribe to cable internet than cable TV. Read More →