• New Omniture SWF Added to Open Source @ Brightcove

    Rob OConnor's picture
    Rob OConnor on June 16, 2011

    Using Omniture in conjunction with Brightcove just got easier. Open Source @ Brightcove, the community site for apps, SDKs and other developer tools, has added a new Flash plug-in for reporting events from within Brightcove video players to Omniture. Reports can then be rolled up using Omniture's SiteCatalyst. Read More →

  • Omniture SiteCatalyst and Brightcove: Lights, camera, action…video measurement

    Guest's picture
    Guest on March 1, 2011

    This post originally appeared on Brightcove customer Tim Elleston's blog, Elephants and Analytics on February 27. Tim is the Senior Manager of Digital Media at Murdoch University in Perth, Australia. Thanks for sharing your success story with us, Tim! Read More →

  • Video Tracking with Omniture SiteCatalyst

    Chris Little's picture
    Chris Little on June 25, 2009

    As online video rapidly moves from internet novelty to business requirement for many web publishers, we have started to see greater and greater call for measurement. Call it what you will: engagement, virality, ROI, something entirely different--but web publishers are increasingly needing to see the results of their video efforts against whichever metrics are important for them. Read More →