• Kristin Leighton's picture
    Kristin Leighton on April 18, 2014

    Connected televisions are poised to take over the traditional living room landscape, leaving many businesses wondering how to effectively capitalize on the shift. One thing that's for certain is the critical need for media companies and marketers alike to deliver engaging, high-quality online video experiences to every consumer--on any device. Read More →

  • Brenna Fitzgerald's picture
    Brenna Fitzgerald on April 17, 2014

    Today, we are thrilled to announce that the Tribeca Film Festival has selected Brightcove Video Cloud to allow independent film enthusiasts from around the world to access Festival content via its online portal. The Festival is relying upon Brightcove tools for its online video needs for the fourth straight year.  Read More →

  • Brenna Fitzgerald's picture
    Brenna Fitzgerald on April 15, 2014

    We're excited to announce that Le Figaro, France's first national newspaper, has selected Brightcove Video Cloud to power the mobile version of its news and entertainment channel Le Figaro TV. Le Figaro's selection of mobile video delivery technology is incredibly important to its business; in fact, according to the newspaper, nearly a third of its website traffic comes from mobile devices. Read More →

  • Steve Rotter's picture
    Steve Rotter on April 14, 2014

    Search engine optimization can be frustrating for analysts and creative teams alike. SEO analysts scramble to stay one step ahead of constantly-changing algorithms, reading the digital tea leaves to figure out how to make your site rise to the top. In turn, designers and copywriters have to force-feed keywords and layout changes into their creations. Even customers end up paying a price, navigating pages manipulated to please unseen robots instead of humans. Read More →

  • Courtney Pierce's picture
    Courtney Pierce on April 11, 2014

    It's safe to say that the majority of marketers today understand why they should be thinking about content marketing – but many still struggle with how they should be executing it. Creating content that engages your customers at the right time with the right offer is a challenge. Great content marketing doesn't just include the written word, video is a rich and meaningful part of this strategy. Read More →

  • Steve Rotter's picture
    Steve Rotter on April 10, 2014

    Brand marketers are looking at online video in new ways. More and more, they understand that it's not about generating views for their own sake—instead, the real strategic value of video is in moving the needle on the metrics that really matter—things like mobile engagement, conversions and cart size. Read More →

  • Courtney Pierce's picture
    Courtney Pierce on April 10, 2014

    Last week, I had the pleasure of participating in a panel discussion at an Argyle Executive Marketing Forum. Held at the Union League in New York, the event focused on retail and consumer goods, and attracted an audience of marketing executives from large brands and retailers in the New York area. It was a wonderful opportunity to connect with many of our customers in the retail industry! Read More →